Typical forConsumer brandsAgenciesOnline shopsTravel and lifestyle
AI for influencer partnerships. Names and fees stay in the EU.
Find the right creators, write briefs and measure results. GoalCube hides influencers' real names, fees and contact details before the AI sees them – and your AI-content label is ready to go.
- Briefs in minutesThe AI writes the brief and the agreement. You approve.
- Fees stay in-houseRates and terms are confidential.
- AI-content labelsReady-made wording when AI has made images or video.
| Influencer | Profile | Fee (€) | Followers |
|---|---|---|---|
| Sarah Brennan | @sarahrunsfar | 2.400 | 42.000 |
| Oscar Flynn | @oscarflynn | 6.000 | 310.000 |
| Hannah Duffy | @hannahtrailruns | 1.600 | 21.000 |
Note Sarah Brennan runs marathons and has a loyal 25–40 audience. Contact via sarah@example.com.
| Influencer | Profile | Fee (€) | Followers |
|---|---|---|---|
| [PERSON_1] | [PROFIL_1] | 2.400 | 42.000 |
| [PERSON_2] | [PROFIL_2] | 6.000 | 310.000 |
| [PERSON_3] | [PROFIL_3] | 1.600 | 21.000 |
Note [PERSON_1] runs marathons and has a loyal 25–40 audience. Contact via [EMAIL_1].
Sarah Brennan and Hannah Duffy fit the 25–40 audience with an interest in running. Oscar Flynn has lots of followers, but the audience is younger. Brief: three posts in April, clearly labelled as ads.
[PERSON_1] and [PERSON_3] fit the 25–40 audience with an interest in running. [PERSON_2] has lots of followers, but the audience is younger. Brief: three posts in April, clearly labelled as ads.
Fictitious data. Point at a name or a pseudonym to see what belongs together.
What can you use AI for?
Choose a task. GoalCube works out the risk under the EU AI Act with fixed rules and tells you what to do.
Low risk under the EU AI Act. Influencers are people; names and fees are hidden.
Low risk. Names are added back on your side.
Deepfakes and AI content must be labelled (Article 50(4) AI Act).
Follower data is personal data about other people. Use only aggregate figures.
The example is simplified. In GoalCube you answer a few questions, and the classification follows fixed rules.
What the law says
Influencers are people
An influencer's name, fee and assessments are personal data.
Article 4(1) GDPR
Deepfakes must be labelled
If you make images, audio or video with AI that look like real people, you have to say so.
Article 50(4) AI Act
Ads must be obvious
Paid posts must be labelled as advertising.
Article 7(2) Directive 2005/29/EC (unfair commercial practices)
Short and simplified. GoalCube helps you follow the rules; it is not legal advice.
Your staff keep working. GoalCube keeps track of the rest.
Low risk is approved automatically under fixed rules. Anything that needs a human lands on This week’s list – typically around 5 minutes a week.
Choose the influencers who best fit the spring campaign for running shoes.
Two profiles fit the audience. The brief is ready; names and fees appear only in GoalCube.
4 awaiting a human · approx. 5 minutes
Waiting for you
- Confirm new use: AI images in a campaignLimited risk · must be labelled
- Confirm new use: choosing influencersLow risk · approve the rule
Approved automatically
- Summary of customer enquiriesLow risk · approved automatically on Monday
- Overview of supplier contractsLow risk · approved automatically on Tuesday
What you need
Start free with the overview. Add protection when you want to use AI on real data.
AI Map
Map
0 € per month
- AI inventory and AI policy
- Training with proof
- Deadlines, templates and report
Data Vault
Map and protect
from 9 € per month
- Everything in AI Map
- AI on your data, data stays in the EU
- Secret terms and documents
Data Vault + Human Decision
GoalCube for HR
from 15 € per month
- Everything in Data Vault
- A person decides on cases about people
- Passkey, log and timestamps
See all prices All prices are per month and exclude VAT. Pay yearly and get 2 months free. Prices apply from launch, which we expect in November 2026.
Questions and answers
Do AI-generated images need a label?
Yes, when they are deepfakes – that is, they look like real people, places or events. From 2 August 2026 this must be disclosed (Article 50(4) AI Act).
Is data about influencers personal data?
Yes. Name, fee and assessments are about a person, even when they invoice through a company.
Can we use follower data?
Only aggregate figures from the platform. Data on individual followers is personal data about other people.
Read more
- The EU AI Act explained
Does our chatbot have to say it is an AI? Article 50 explained
3 min readFrom 2 August 2026, people must be able to see that they are talking to an AI, and deepfakes must be labelled. The rules and a notice you can use.
- AI in practice
AI in marketing: What can you do with customer data, profiling and AI content?
2 min readPersonalised offers, segments and AI images: the rules on profiling, consent, labelling deepfakes and the ban on manipulation.
- GDPR and AI
Can we put contracts, prices and customer lists into an AI?
2 min readPrices, contracts, customer lists and project names are trade secrets – but only if you protect them. Here is how to use AI without giving them away.
- GDPR and AI
Pseudonymisation or anonymisation – what's the difference, and what does GDPR require?
2 min readPseudonymisation vs anonymisation: pseudonymised data is still personal data; anonymous data is not. The 2025 EU court ruling, and what it means for AI.
Other solutions for suppliers
Ready to use AI on influencer data?
We expect to launch in November 2026. Join the waitlist and we’ll let you know when you can get started.